Good Environmental Choice (Bra Miljöval) is the Swedish Society of Nature Conservation’s non-profil ecolabel. The eco-label focuses on saving natural resources, protecting biodiversity, and protecting human health. It also promotes energy efficiency and the shift from fossil fuels to renewable energy.
The eco-label, launched in 1990, has certified 700 products and services across twelve categories. In electricity, Good Environmental Choice sets environmental standards for renewable energy and supports numerous energy and environmental projects.
Good Environmental Choice is an independent, life-cycle-based eco-label with strict, transparent, and scientifically developed criteria. Energy companies use this label to show their electricity meets high environmental standards. The label promotes renewable energy, reduces climate impact, and protects biodiversity.
Source
Bramiljoval – Good Environmental Choice
July 2024, RETHINK